By Rachel Botsman
Review via Kirkus Reviews
At a time when trust in institutions—Congress, the church, the media, etc.—is in great jeopardy, another form of trust is quickly becoming the glue that keeps society together. It is called distributed trust, and it involves “people trusting other people through technology,” writes business consultant Botsman (co-author: What’s Mine Is Yours: The Rise of Collaborative Consumption, 2010). Later in the book, she continues, “the rise of multi-billion-dollar companies such as Airbnb and Uber, whose success depends on trust between strangers, is a clear illustration of how trust can now travel through networks and marketplaces.” In an absorbing, story-filled narrative that will leave readers with a new understanding of the phenomenon that drives life in our digital age, the author makes clear that distributed trust—a “confident relationship with the unknown”—now powers such disparate enterprises as Kickstarter and other crowdfunding sites; social media platforms; peer-to-peer lending; online education courses; and Wikipedia and other information-sharing sites. In the case of self-driving cars, we now trust “our very lives to the unseen hand of technology.”
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